Branding
How the business looks and sounds.
- Identity and logo systems
- Brand guides and templates
- Signage, vehicles and print
Exactly
right.
One partner from the first idea to the final delivery. Branding, marketing, operations and procurement for growing businesses.
Start a projectGood ideas get lost in the handoff.
Most businesses hire one firm to imagine the brand and another to make it real. Value leaks out in between: the vision gets diluted, the budget drifts, the details slip. Xcellence closes that gap by owning the whole path.
Four parts, one point.
The X is cut into four pieces, one for each discipline. They meet at the diamond in the center: the exact point where the work comes together.
Marketing
How it finds and wins customers.
- Websites and landing pages
- Pitch decks and proposals
- Campaigns and sales material
Operations
How the work actually gets done.
- Standard operating procedures
- Scheduling and delivery workflows
- Custom tools: logs, trackers, dashboards
Procurement
What it buys, from whom, delivered when.
- Takeoffs from drawings
- Supplier sourcing and quotes
- Delivery coordination to site
In print
A registration mark makes every color land exactly where it should.
On site
A painted X marks exactly where the work goes.
In business
Each discipline multiplies the others instead of just adding up.
Ways to start.
Three defined engagements with a clear scope. If your project doesn’t fit one, tell us what you need and we’ll shape it.
Procurement for contractorsGeneral contractors and builders
Send the drawings. Get back a priced takeoff, sourced materials and a delivery date you can plan around.
Specialties: toilet and shower partitions, bathroom accessories, commercial wallcoverings.
Operations setupTeams outgrowing spreadsheets and texts
We document how your work gets done, then turn it into procedures, checklists and simple tools your crew will actually use.
Fixed scope, fixed price, handed over ready to run.
Brand and digitalNew businesses and rebrands
Identity, website and the custom web tools that run the business, built by a designer who understands operations.
Logo system, brand guide, templates, website and launch.
How we work.
- PreciseSpecifics over adjectives. Measure twice.
- ConnectedA brand decision is an operations decision.
- AccountableWe stay through delivery, not just the pitch.
Xcellence Solutions was founded by Felipe Ferrari Marques. He spent more than a decade in design and advertising, then moved into operations and procurement in commercial construction, and holds an MBA from the UMass Isenberg School of Management.
That mix is the point: the person who designs the idea is the same one who knows what it takes to deliver it.
Materials on site Tuesday, 6 AM.Not “world-class synergistic solutions.”